At Action Food Sales we proudly serve many of the nation's top Food Retailers. With over 3,000 supermarkets that span 16 states. Action Food Sales has the tremendous opportunity to grow sales and profits for both our principals and our customers.

Focused Experience, Relationships, Commitment

Our Retail Director spent 24 years in meat supervision with one of the largest supermarket chains in the Carolinas. His background and vision has enabled our retail associates to become more efficient and has enhancded the productivity of each individual store call.

The Retail Intelligence makes AFS a leader in each and every task we conduct in the field.

Retail Intelligence

The Action Foods Sales Retail Staff consists of personnel with relevant store backgrounds from previous positions in the Grocery Industry, which include:

  • Meat Buyers
  • Market Managers
  • Store Managers
  • Supervisors
  • Regional Managers

Retail Visibility

To assist each individual retail account and our manufacturers in maximizing sales and profit protential, out Retail Staff provides:

  • Price Survey Data
  • Out of Stock
  • Space Allocation
  • Shelf positioning
  • Permanent and Secondary Displays
  • Competitive Information
  • New Product Introduction
  • Audit Surveys
  • Planogram Optimization

Our Customers

Harris Teeter

Matthews, NC

207 stores in eight Southern states: North Carolina, South Carolina, Virginia, Georgia, Tennessee, Florida, Maryland, Delaware, and the District of Columbia


Asheville, NC

201 supermarkets in six states: Alabama, Georgia, North Carolina, South Carolina, Tennessee, Virginia

Merchants Distributors, Inc.

Hickory, NC

Merchants Distributors, Inc. (MDI) is a privately-owned wholesale grocery store distributor headquartered in Hickory, NC. MDI supplies over 600 retail food stores in eleven states: NC, SC, GA, TN, VA, AL, WV, OH, FL, PA and KY.

Lowes Foods

Winston-Salem, NC

75 stores in two states: NC and VA.

Southeastern Grocers
790 grocery throughout the 8 southeastern states of Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina and Tennessee.

Piggly Wiggly

Charleston, SC

32 corporate stores and 28 franchised locations in South Carolina & Georgia, serviced by C&S

Food City

Abingdon, VA

135 locations in Georgia, Tennessee, Kentucky, and Virginia.

The Fresh Market

Greensboro, NC

208 locations across the mid to eastern US.


Lakeland, FL

1131 locations in Florida, Georgia, Alabama, North Carolina, South Carolina, and Tennessee.

W. Lee Flowers and Company, Inc.

Lake City, SC

90 stores in three states: North Carolina, South Carolina and Georgia.

Spartan Nash

Lumberton, NC

75+ stores in three states: North Carolina, South Carolina and Virginia.

Food Lion Food Lion – 1,098 Stores
Hannaford Hannaford – 188 Stores
Stop and Shop Stop & Shop New England – 212 Stores
Stop & Shop New York – 204 Stores
Giant Carlisle
Martin's Food Markets
Giant Carlisle – 197 Stores
Giant Landover Giant Landover – 169 Stores

C & S Wholesale Grocers

Birmingham, AL

C & S Wholesale Grocers is a wholesale distributor of food and grocery store items who services: Bi-Lo Holdings (Bi-Lo, Winn Dixie, Sweetbay, Harvey’s & Reids). Piggly Wiggly: 50 stores.

Tropical Foods

Miami, FL

Exporter and Distributor based out of Miami, FL who services 20 countries located in the Caribbean, South America, Central America, the Middle East and Asia.

What people are saying...

John Nilsson and team delivered 100% of the time! Action Food Sales gave us the support we needed at retail and HQ. They have quality people on the street making things happen as well as being exceptionally well connected at all customers. If you want a broker that delivers on goal, provides in-depth market solutions, and knows how to get things done... my recommendation is Action Food Sales!

- Steve Purdy, Former VP of Sales - Jimmy Dean Foods

John Nilsson and the Action Foods Sales team are one of Land O’Frost's most valued partners. Action Foods dedication and knowledge of their marketplace is second to none. The Action Foods Sales team consistently achieves each and every one of their goals. John is a team member of the Land O’Frost Broker Advisory board and is always willing to share his wisdom with the group. We truly value our partnership with John and Action Foods, and look forward to a long relationship.

- Dave Funk, Senior Vice President Sales & Marketing - Land O'Frost

Action Food Sales represented Ball Park for 15 years and took Ball Park brand Hot Dogs from a 5 share point to a 30 share point in less than 9 years. Action Food Sales became our largest broker and their desire to sell and obtain authorizations was second to none.

- Greg Sykes, former President - Ball Park Brands

Over the years, Action Food Sales has developed excellent relationships with virtually all key departments and at every level within our customers’ organizations. As a result, their follow up and execution after headquarter appointments matches the level of their preparation, which is excellent. Their retail execution is also top-notch. We rely on Action’s experienced and capable retail team to represent us at resets and to ensure our product is properly displayed, tagged and rotated. To top it all off, their office staff is friendly, effective and easy to work with. Action Food Sales is a highly trusted and valued member of our team.

- Eric Esch, SVP of Sales and Brand Development - Hickory Foods

Our partnership with Action Foods Sales, which began over a decade ago, has been an important factor in the growth and success of Carolina Pride Foods over this time period. This has come about through the driven desire to succeed from John Nilsson and his front line sales team. Of equal importance has been the highly competent and effective supporting staff at Action that works behind the scenes to make the administrative aspect of our business run smoothly. We look forward to the many successes that we have yet to accomplish!

- VP of Sales - Carolina Pride

Action Foods is one of the finest brokers I have ever worked with. They have delivered incredible results every year...... We are proud to be a partner with John Nilsson and his exceptional team at Action Food Sales.

- Chris Trosin, Vice President of Sales and Marketing - High Liner Foods USA

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